Collection of personal information

When you visit the Site, we collect certain information about your device, your interaction with the Site, and information necessary to process your purchases. We may also collect additional information if you contact us for customer support. In this privacy policy, we refer to any information that can uniquely identify an individual (including the information below) as “Personal Information”. See the list below for more information about what personal information we collect and why.

Device Info

Examples of personal information collected: web browser version, IP address, time zone, information about cookies, the sites or products you visit, search terms and how you interact with the site.

Purpose of collection: To load the site accurately for you and to perform site usage analysis to optimize our site.
Collection Source: Collected automatically when you access our site using cookies, log files, web beacons, beacons or pixels.

Disclosure for commercial purposes: shared with our subcontractor.

Order Information

Examples of personal information collected: name, billing address, shipping address, payment information (including credit card numbers, email address, and phone number.

Purpose of collection: to provide you with products or services to fulfill our contract, process your payment information, arrange shipping and provide you with invoices and / or order confirmations, communicate with you, screen our orders for risk potential or fraud, and where consistent with the preferences you have shared with us, provide you with information or advertising relating to our products or services.

Source of collection: collected from you.
Disclosure for commercial purposes: shared with our subcontractor.

Customer support information

Purpose of collection: to provide customer support.
Source of collection: collected from you.

Sharing of personal information

We share your personal information with service providers to help us provide our services and fulfill our contracts with you, as described above. For example:

We may share your personal information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other legal request for information that we receive, or to protect our rights.

Behavioral advertising

As described above, we use your personal information to provide you with targeted advertisements or marketing communications that may be of interest to you. For example:

We use Google Analytics to help us understand how our customers use the site. You can find out more about how Google uses your personal information here: https://policies.google.com/privacy?hl=en You can also opt out of Google Analytics here: https://tools.google.com/ dlpage / gaoptout.

The Site can by default access your basic Facebook account information, including your name, email address, gender, date of birth, current city and profile picture URL, as well as other information that you choose to make public. We may also request access to other permissions related to your account, such as friends, records, and likes, and you may choose to grant or deny us access to each individual permission. For more information on Facebook permissions, see the Facebook permissions reference page.

For more information on how targeted advertising works, you can visit the Network Advertising Initiative (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how -does-it-work.

Use of personal information

We use your personal information to provide our services to you, including: offering products for sale, processing payments, shipping and fulfilling your order, and keeping you up to date with new products, services and offers.

Legal basis

In accordance with the General Data Protection Regulation (“GDPR”), if you are a resident of the European Economic Area (“EEA”), we process your personal information on the following legal grounds:

Your consent;
The execution of the contract between you and the site;
Compliance with our legal obligations;
To protect your vital interests;
Perform a task performed in the public interest;
For our legitimate interests, which do not override your fundamental rights and freedoms.

Retention

When you place an order on the Site, we will keep your personal information for our records unless and until you ask us to erase that information. For more information on your right to erasure, please see the “Your rights” section below.

Automatic decision making

You have the right to object to processing based solely on automated decision-making (which includes profiling), when such decision-making has a legal effect on you or significantly affects you.

We do not engage in fully automated decision making

at has a legal or otherwise material effect using customer data.

Our processor uses limited automated decision-making to prevent fraud that has no legal or otherwise significant effect on you.

Services that include elements of automated decision making include:

Temporary list of IP addresses associated with repeated failed transactions. This denylist persists for a small number of hours.
Temporary denial list of credit cards associated with denied IP addresses. This denylist persists for a small number of days.

Your rights

GDPR

You have the right to access the personal information we hold about you, transfer it to a new service, and request that your personal information be corrected, updated or deleted. If you wish to exercise these rights, please contact us using the contact details below.

Your personal information will first be processed in Ireland and then transferred outside of Europe for storage and further processing, including in Canada and the United States.

Cookies

A cookie is a small amount of information downloaded to your computer or device when you visit our site. We use a number of different cookies, including functional, performance, advertising and social media or content cookies. Cookies improve your browsing experience by allowing the website to remember your actions and preferences (such as login and region selection). This means that you don’t have to re-enter this information each time you return to the site or navigate from one page to another. Cookies also provide information about how people use the website, for example whether it is their first visit or whether they are a frequent visitor.

We use the following cookies to optimize your experience on our site and to provide our services.

The length of time a cookie remains on your computer or mobile device depends on whether it is a “persistent” or “session” cookie. Session cookies last until you stop browsing and persistent cookies last until they expire or are deleted. Most of the cookies we use are persistent and will expire between 30 minutes and two years from the date they are downloaded to your device.

You can control and manage cookies in different ways. Please keep in mind that deleting or blocking cookies may have a negative impact on your user experience and some parts of our website may no longer be fully accessible.

Most browsers automatically accept cookies, but you can choose whether or not to accept cookies through your browser controls, which are often found in your browser’s “Tools” or “Preferences” menu. For more information on how to change your browser settings or how to block, manage or filter cookies, see your browser’s help file or on sites such as www.allaboutcookies.org.

Additionally, please note that blocking cookies may not completely prevent the way we share information with third parties such as our advertising partners. To exercise your rights or to opt out of certain uses of your information by these parties, please follow the instructions in the “Behavioral Advertising” section above.

Changes

We may update this privacy policy from time to time to reflect, for example, changes in our practices or for other operational, legal or regulatory reasons.

Contact

For more information about our privacy practices, if you have any questions, or if you would like to make a complaint, please contact us by mail using the contact details provided below:

MEDIA52: 120-14163 curé labelle, Mirabel, QC J7J1M3

Last updated: May 2021

If you are not satisfied with our response to your complaint, you have the right to lodge your complaint with the relevant data protection authority.